Canadian post-secondary institutions adapt strategies to recruit prospective Indian students

Canadian post-secondary institutions are refining their international recruitment strategies to navigate shifting student mobility in India. Policy changes, higher visa rejection rates, and reduced immigration incentives have led many prospective Indian applicants to explore alternative study destinations. While demand across major urban centres has softened, India’s expanding middle class in smaller tier-two and tier-three cities presents new recruitment opportunities. To maintain competitive international enrolments, Canadian universities and colleges are emphasizing value for money, transparent program costs, and clear post-graduation career outcomes while strengthening partnerships with vetted local education agents.

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